Campaigns

I’ve worked across beauty, fashion and lifestyle campaigns. For example:

COS - concepts and content for monthly omnichannel campaigns over a 12-month stint, including the launch of the limited edition collection CORE by COS, across organic and paid social, homepage, newsletter and editorial articles.

BoConcept - copy across social, newsletters and website copy for monthly launch campaigns, including the 70th-anniversary celebration.

Boots UK - concepts and content for a variety of brands, from Lancome to L’Oreal, for weekly launches, seasonal updates and trend features.

Gucci - concepts and content for launch campaign, Gucci Beauty

Ketel One - launch campaign for Ketel One Citroen

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Social